Ensuring most relevant content for each and every product to support channels in sales.
Content would include PPTs, story points and video content support.
To coordinate with merchandising team and buyers to acquire selling points.
Every product should be supported with content: What is special in the item, Why to buy and how we are giving more value to customer.
Facts check with supplier, vendor and internal sourcing team before sharing to channels.
Provide video shoot suggestions to Studio team to ensure shooting all USPs of product without any miss.
Provide strongest Selling points to educate our customers about product specifications and benefits.
Preparing PPTs for key items with most relevant content information. Our channels have country specific ppt formats and requirements which needs to be taken care of.
Keep an close eye of latest trends to utilize in product selling points and ppts.
Offer New product ideas for increase our product portfolio. NPD ideas should align with our customer criteria and should provide Value of Money to bring joy to our customers.
