Facebook Marketing Manager

Facebook Marketing Manager

ShopLC US

Jaipur India

krishan.acharya@vaibhavglobal.com

Posted : 1 year ago

VGL COMPANY OVERVIEW:Vaibhav Global Limited, (VGL) is a well-established vertically integrated company, founded in India 35 years ago. Over the years, VGL has built itself to be a vertically integrated retailer with robust supply chain from designing, manufacturing, distributing, and retailing in most advanced consumer markets of the world. VGL operates globally with offices in the United States, United Kingdom, China, Indonesia, Thailand,and Germany.
VGL is a publicly listed company on Indian stock exchanges (both BSE and NSE) and has private equity investment from well-known PE investors.
The company has a group turnover of approx. Rs. 2,500 Crore (FY 2020-2021) and employs over 4000 people globally. VGL has its head office as well as its main manufacturing facility in Jaipur, India, which employs approx. 3000 people, including contract workers.
Vaibhav Global Limited is a highly socially responsible company. We pride ourselves for our “Your Purchase Feeds Program” where every item sold at our retail units result in a meal for a hungry child. We run this program predominantly in India through Akshay Patra with smaller portion in US through ‘No Kid Hungry’ and in UK through ‘Magic Breakfast’. Since the start of this programsix years ago, we have distributed 54 million meals with current run rate of 54,000 meals daily. We encourage our team members to donate at least two hours every month for charitable causes that is tracked through our performance system.
Vaibhav Global Limited is an environmentally responsible company. Our 100k sq. ft factory in Jaipur is Leeds certified “Platinum level green building”. We generate 100% of our India energy needs from solar panels. We minimize plastic use and recycle mostof what we use. We are highly conscious of energy efficiencies across our operations.
SHOPLC OVERVIEW:
A subsidiary of VGL, Shop LC was established in Austin, TX in 2007 and is now broadcasting live to 75-million homes in US as well serve customers through website https://www.shoplc.com/.Shop LC ships approx. 25,000 products to its U. S. customersevery day. Shop LC, US employs approx. 550 people in operations such as its warehousing, customer service, merchandising, marketing, EComm, Marketplaces, live studio, and management reside at the U.S. headquarters in Austin, with extended support from the Global Headquarters in India. Shop LC sees a huge market potential in U.S. for its value-based products through TV, Web, OTT, Marketplaces, and social channels.
Our value-conscious, interactive omnichannel business model encompasses fine Jewelry, beauty, fashion, home decor, and lifestyle products with continued growth in product offerings.Shop LC is vertically integrated, owning 65% of our existing manufacturing. We are a Great Place to Work certified company.TJCOVERVIEW:
A subsidiary of VGL, TJC was established in London, UK in 2006 and now broadcasts live to 25 million homes in UKas well as serve customers through website https://www.tjc.co.uk/. TJC ships approx. 12000 products to its UK customers every day. TJC employs approx. 220 people in London in various divisions like LC with extended teams in India.

SHOPLC GERMANY OVERVIEW:
ShopLC Germany was launched 2021 in Dusseldorf, Germany. We are very excited with this new market and see tremendous growth potential in Germany and entire Europe.ShopLC Germany serve customers through websitehttps://www.shoplc.de/.
Our Purpose:- Delivering joy.
Our Vision:- Be the Value Leader in Electronic Retailing of Jewelry and Lifestyle Products.
Our Mission:To deliver one million meals per day to children in need by 'FY31' through our one forone meal program: your purchase feeds...Our Core Values:
1.Teamwork
2.Honesty
3.Commitment
4.Passion
5.Positive attitude

Role Intro:-Facebook Marketing ManagerWe are looking for an experienced and result oriented Facebook Marketing Manager to join our dedicated ShopLC US Marketingteam. 
Job Responsibilities
•Plan and execute digital marketing campaigns for user growth.
•Provide ongoing management and optimization of these campaigns, and measure and report performance of the campaigns.
•Lead  customer  experience  testing  and  optimizations  throughout  the  customer  journey  (ad  creative,  ad  placement,  landing page experience, conversion forms, post-conversion relationship, A/B and multivariate testing, etc). Instrument conversion points and optimize user funnels.
•Manage Facebook marketing campaigns.
•Have thorough experiencein Facebook marketing.
•Identify trends and insights, and optimize performance based on the insights
•Devise innovative growth strategies, by developing a deep understanding of our target consumers
•Identify new growth opportunities within your channels and outside to acquire new and engaged users
•Collaborate with channel-specific marketing teammates (content, creative etc.) to identify areas for growth.
•Continuously experiment on ad creatives and landing pages to optimize the ROI on paid media.

Required Skills
•4+ years of experience in paid marketing
•Strong analytical skills and data-driven thinking
•Proven expertise as a digital marketer with hands on experience of Facebook Ads. Prior experience of handling budget at scale
•Should have excellent knowledge in both paid and organic Facebook marketing.
•Deep understanding of analytics tools, creative analysis tools, insight generation, and attribution models
•Ability to understand business objectives and break them down into digital marketing objectives
•Displays a growth mindset, loves working with data and enjoys experimentation
•Has a track record of handling digital marketing campaigns at scale?
•Prior experience of execution in a digital marketing agency is preferred.
•Skills:-Facebook Marketing, Digital Marketing, Facebook Insights and Social Media Marketing (SMM)The Perks
•The Great responsibility.
•A fun-life balance.
•Culture  of  openness  and  flexibility  allows  employees  to  keep  growing  and  gravitating  to  roles  that  fit  their  talents  and passions.”
•Attractive financial package for top talent.Work Location:
•RemoteReporting:
•Facebook Marketing Managerwill report to President–ShopLC US.

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Job Overview

  • Compensation

    ₹ 1000000 Yearly
  • Level

    4
  • Location

    Jaipur India
  • Experience

    4 Years
  • Qualification

    Graduation/Post Graduation
  • Work Mode:

  • Job Type: